ROAR was founded to provide students with the opportunity to develop professional, industry-grade skills using state of the art software through direct interaction with clients in the community.

Informed by industry sector, audience, and original primary market research, clients gain access to high level analysis, strategy, and marketing material productions at a fraction of the cost charged by a traditional agency.

One of the most important things you can learn is to engage and critique each others’ work to improve, asking for help along the way. When someone’s done something you don’t know how to do, learn from them. When you see someone doing something that you think could be improved or done more efficiently, show them how. It’s not about us, it’s about serving our clients and our community. Rather than a class, or space, or computer lab, it’s so much more than that.
— Dr. Ted Gournelos, Executive Director